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introducing the world's first eucalyptus flannel sheets

introducing the world's first eucalyptus flannel sheets

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Meet our new flannel sheets


"Hi, I'm new." -eucalyptus flannel sheets in graphite.

Well, we did it. We combined our favorite fabric, eucalyptus lyocell, with organic cotton to make some impossibly cozy flannel sheets.

wait, what the FAQ is eucalyptus flannel?

These aren't your lumbergrandfatther's flannel sheets so you probably have some questions. Well, sit back, because we've got some mostly serious answers.

Okay, first off, what is flannel?

Contrary to popular belief, flannel is not a material, it's a type of weave or knit. You'll know flannel by its napped, or fuzzy, finish on one or both sides.

For most of recorded history, flannel sheet were made with 100% cotton, wool or synthetic fibers (e.g. polyester).

The reasons for this are 1.) it's how it's always been done, and 2.) see #1.

How are your flannel sheets different from the ones at Bed, Bath & Beyond?

For starters, you don’t have to walk past stick vacuums and shower caddies to get to our sheets. But the main reason is they’re made with 60% eucalyptus lyocell. This makes them softer and more breathable than traditional flannel sheets. No one’s ever done this before.

Why not?

Lack of imagination? Honestly, we’re not sure.


"Imagine snuggling up with me." -eucalyptus flannel sheets in sage


Why didn’t you use 100% eucalyptus lyocell?

Because there's a certain “tufted” weave that gives flannel that signature “fuzzy” texture. To achieve this, we needed to incorporate organic cotton, and 40% was the minimum to get a nice tuft.

So are your flannel sheets sustainable?

Are you familiar with our work? Yes.

We opted to use organic cotton over conventionally-grown cotton to maintain our high standards with regards to sustainability.

Organic cotton uses up to 81% less water, 60% less energy, zero toxic chemicals, no GMOs, and is GOTS certified.

And you already know eucalyptus lyocell is sustainable because we never stop talking about it. (Sorry about that.)

Overall, these flannel sheets are a huge improvement over the dominant products in the market. As we mentioned above, most flannel sheets are made with conventionally-grown cotton, wool, or polyester – materials that use lots of resources, or in polyester's case, is the #1 source of microplastics in the ocean.

But are your flannel sheets comfortable?

And how! Because of this unique blend, you get the softness and breathability of eucalyptus lyocell with the warmth and fuzziness of organic cotton.

And eucalyptus lyocell is naturally cooling, so unlike 100% cotton, wool, or synthetic flannel sheets, our eucalyptus flannel sheets will keep you warm and toasty, not hot and roasty.

stay toasty warm not melty hot on our eucalyptus flannel sheets
Caution: These sheets are highly Flannel-able.


Why aren’t your flannel sheets plaid?

Because this isn’t Lollapalooza ‘92.

In all seriousness, flannel and plaid were conflated in part by the popularity of the grunge movement in the '90s. The terms became interchangeable even though all things plaid aren't flannel and all things flannel aren't plaid.

And now you know.

What colors are your flannel sheets available in?

Our non-plaid flannel sheets are available in Graphite, Ivory, and Sage. Want us to make different flannel colors in the future? Drop us a line!

Well, that's all the time we have. If you have additional questions, don't hesitate to reach out.


"Climb in. You know you want to." -eucalyptus flannel sheets in Ivory.

 

Try something cozier than cotton.

Try something cozier than cotton.

SHOP SHEETS

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